
Cosette Chichirău and her team asked for help in achieving their political goal of reshaping the local and national political scene, and we knew we wanted to be part of their journey.
Industry
➝ Professional services
Region
➝ Romania
Delivery
➝ Branding
➝ Verbal Identity
➝ Visual Identity
Team
➝ Paul Vîrlan
➝ Ștefana Gabor-Stoica


Brand Tagline
În continuare, cred.
This tagline is following up the concept of perseverance, of constantly having a purpose, no matter what. As a dynamic tagline, it can be used both as a political campaign headline and as a specific ending-phrase message, especially in digital communication.
În continuare, candidez.
În continuare, colaborez.
În continuare, cred în Iași.
În continuare, caut solutii.

Cosette Chichirău’s persona implies the emergence of a new political profile. This new profile highlights an authentic, intelligent, and hands-on politician, with an honest way of thinking, a fiercely discipline, and with the power to make things happen.







